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Is The Digital Mums Course Right For You?

1
Picture the scene, its a Saturday evening, the kids have driven you nuts all day and you’re scrolling through Facebook (or Instagram, Twitter, Pinterest, take your pick) as you usually do and you spot a post about how mums like you have retrained in just 6 months and are now working from home around their family life.

Sounds too good to be true right?  But with the Digital Mums social media management training course apparently not!  Working from home, doing something we love (who doesn’t love scrolling the ’gram right?) and still having family

SelfishMother.com
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time seemed like the ideal work life balance.

But the Digital Mums course is expensive, over £2000, and committing to that is not something you take lightly so of course you research your arse off before signing up and that is exactly we did.

We are 6 mums, all of whom have taken the Digital Mums social media management training.  Some of us have ’graduated’ and some of us are still training, we’ve done a mixture of their 6 month and 12 month training and the reasons we are remaining anonymous to write this will become clear as you continue

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reading.

When we were considering investing in this training, none of us was able to find anything negative about the course at all.  In fact if you google Digital Mums all you’ll find is positive feedback, blogs from past students telling you how successful they have been since taking the course or articles in magazines praising the owners of the business for their support for mums who want to find work that works.  

So after spending a lot of money on this course, guided by the positive reviews online we thought it would be a good time to

SelfishMother.com
4
share our honest experiences of taking the Digital Mums social media management course.

Let us state from the off that this blog is not here to put you off taking this course, we are not against Digital Mums in anyway, we are all still studying or working under the Digital Mums name after all!  But we do feel that it is important that potential students are able to find real, truthful and current feedback so they can make their own judgements before making the financial commitment to become a Digital Mum.

Here are our individual thoughts &

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experiences for you to consider, each point is by a different mum who will remain anonymous.
AnonyMum Essex.
I went into this course with a lot of experience using Social Media for business.  I had run my own business online and social media was where I found most of my business.  The reason I took the course was so that I could be confident in transferring my existing experience onto a clients social media channels and become a full time SMM working from home.  I took out a loan for the course as I had read it would be easy to get your
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investment back once working.  My experiences of the course are very mixed, on the one hand I have loved getting to know other people doing the course, and graduates have been so supportive too, but on the other hand there has been a real lack of support from Digital Mums themselves.  The help and advice I got throughout the 6 months was rarely from the people I had paid!  My peer group were great but none of them had the experience I had so they relied on me for a lot of advice, which I was very happy to give as they were such lovely women, but I
SelfishMother.com
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got little in return and they felt bad for that.  The course materials were outdated with videos from 2016 & before, and when questioned as to why they’d not been updated we were told it was because social media changes so often it would be impossible for them to keep up to date. That is a valid point, but when you are paying over £2000 and building up a big debt, you at least expect the course materials to be from the same year you start the course!  For me, I got out of the course what I put in, I supplemented my learning by doing a lot of
SelfishMother.com
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my own research but I do feel as though I could have done that alone anyway.  The benefits for me were the networking opportunities, as soon as you mention Digital Mums, everyone wants to know you and that is valuable, but I don’t know if that constitutes £2000 of value and that hasn’t translated into paying clients yet.
AnonyMum, Surrey

Before starting the DM course I was using social media for personal use, I didn’t have a Facebook account but I was an avid Instagram user.  I was drawn to the course as my baby is only small and I already

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know it will be impossible for me to return to my full time HR role when my maternity leave ends.  I am still training with DM at the moment but I honestly don’t know that I will be ’job ready’ when I graduate.  For me the support has been lacking, we get a 15 minute google hangout (FaceTime) call with a tutor every few weeks but that isn’t enough and feels rushed.  Digital Mums offer an online place to ask expert advice as well but you can feel like you are constantly contacting them asking them questions that really should be covered in the
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course materials.  I’ve found the videos to be useful but out of date and lacking in clarity.  Many of the videos are strange and done in what is I’m sure meant to be a ’fun’ way but they come across as rushed, unedited and unprofessional. The quality of the course materials isn’t a major concern it just feels in contrast to the professional website and marketing the company do which has made me question the authenticity of that in some ways.  The most frustrating thing for me is the lack of information about some really key parts of social
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media right now, such as live broadcasting and stories. I am not an experienced Facebook user so I would have liked some basic technical training on how to use it and the same goes for LinkedIn.  I expected to come out of this course as an expert in all social media platforms but that isn’t going to be the case as the course really only focusses on the top 3 (Facebook, Instagram and Twitter) .  I, like the rest of my peer group, have been supplementing my learning with other courses (many of which were free and also some paid ones) to ensure
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that when I graduate I am ready to work and be at the top of my game for potential clients so I can use the Digital Mums name that other graduates have worked so hard to build up.
AnonyMum Scotland

I graduated recently and I am already working so I guess for me the course worked!  I come from a marketing background so I already had the fundamentals of marketing under my belt, and several client contacts ready to tap into.  The course teaches the fundamentals of running a campaign on social media and mine was really successful and allowed me to

SelfishMother.com
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have a really great portfolio to show my clients.  However, working on a campaign about food or fitness isn’t the same as working for a real life business so translating the learning was a steep curve even with my background in marketing.  My peer group were lovely and we all worked really well together, supporting each other throughout the course and sadly complaining a bit about the course too.  I still speak to them most days!  We had outdated course materials, videos which really should have been updated before we started and we have found
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out they still haven’t been updated for cohorts starting after us, despite promising they would be.  We leant on other learning materials to supplement our learning, including blogs and podcasts, as we didnt get quite the depth of learning we were all hoping for.  We would have liked more support throughout the course, more hangouts, more webinars from experts and more up to date advice and lessons.  As graduates, we feel like we are walking a fine line between being truthful about the course so that other mums can make an informed decision, and
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being a bit wary about what we say so as not to ruin the reputation that being a Digital Mum graduate has. Digital Mums are very clever in their marketing and the way they work with graduates to do their marketing for them, and while my peer group could really benefit from that in terms of getting our names in front of potential clients, we are wary that blogs from other Digital Mum graduates were what sold it to us, so I hope this will provide a more honest review of the course for others to read!
AnonyMum, London.

I spent a lot of time

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researching before committing to the DM course.  I met several graduates who had been working for some time and were really successful and felt so inspired and assured by them that eventually I took the plunge.  What I hadn’t considered was that the stories I was reading and the experiences I was being told about were from people who had taken the course when it first started and was completely up to date!  Social media changes so often that a lot of the course materials are now out of date and we were expected to do our own research on how
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things work now.  I’m part way through the course and I’m not going to lie, I am worried.  But not just for me!  I’m already in this, I have committed and I will make this work, even if I need to do far more research and other training than I was expecting.  But every day I am seeing other mums on social media who are considering signing up, or who have already signed up and are excited like I was.  I worry for them too. Being a mum makes you really vulnerable and I worry that we are being played a bit and sold a dream and that the bubble could
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burst at some stage.   I wish I could give real, honest feedback to people online asking for reassurance about the course but I feel a bit wary of doing so incase it damages my future relationships with other Digital Mums (which is why I am remaining anonymous here).  In order for me to see the course as good value for money & to sing its praises to others, I’d like more guided hangouts, more webinars and up to date course materials.  Right now, the course is simply out of date but with a little investment and work it could easily be updated
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& could really help future students.  I would also like to see a cap on the number of people being trained at any one time as I am concerned that they are saturating the market in certain areas.  
AnonyMum, Surrey.

My experiences of the DM course are all positive, I graduated a while ago now so maybe I have forgotten the stressful parts of the training a little!  The course videos were a little bit odd, even cringeworthy at times, and there were some typos and grammar issues, but if you can overlook that then you will still learn a lot.

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 The DM Collective (the group you join when you graduate) is amazing and very supportive, I’ve made some great friends online who are DM graduates.  I do worry that as there are so many of us now, we aren’t as in demand as we once were, there are now 9 Digital Mums in my home town!  Simply being a Digital Mum was enough to win you a client a while back but that’s no longer the case as there are so many of us now!  Being a social media expert is hard, there is a lot to keep on top of in terms of changes in the industry but it is also great fun
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and other graduates will support you in being at the top of your game. I am currently working with one client managing their platforms and I also offer training and strategy advice which works really well around family life.  I have found the way to success is through having a niche and becoming the expert in that sector.
AnonyMum, Manchester.

I came to Digital Mums after trying everything to earn from home.  I sold make up and diet supplements, I did some freelance copy writing, I had a blog and worked part time but none of that makes

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enough money to pay the bills when you are a single mum.  I saw Digital Mums at an event I went to and after that they seemed to be everywhere, newspapers, magazines, even on The One Show and all the big influencers were talking about them, Honest Mum seemed to be a big fan (and I love reading her blog), so I was sold!  I started the course so excited about the next stage in my life, ready to take on the world.  But now I’m not convinced that the bloggers and journalists who are ’selling’ us the dream of being a Digital Mum have even seen the
SelfishMother.com
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course! This course is great, it really is, if you are still in 2016.  Me, I’m firmly stuck in 2018 where social media has changed a lot and I’m struggling to keep up.  We’ve already lost one lady from my cohort as she demanded her money back after 5 weeks.  But I’m still here… just keep swimming… just keep swimming.  I am trying to keep up to date with everything thats happening on social media, listening to every podcast ever recorded, soaking up all the blogs I can find and following every single Digital Mum out there so I can learn from
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the experts who are doing this and succeeding every day.  I am loving the journey, I just hope I make it to the other side and can turn this into a career without the expert guidance I was expecting.    In my mind, the course simply needs updating to bring it into 2018, if that happened I think many of us would be singing Digital Mums praises but right now we feel a little let down. I really don’t want to put anyone off doing this course, I just want to make sure they go into it with their eyes wide open and ready to do a lot of extra work to be
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fully ready to take on the world!

We don’t want our experiences to put you off,  we simply want to balance all the other reviews and blogs out there with some real life, current experiences of the course.

We think you should take this course if you want:

24/7 peer group support, which we all found invaluable.
Online, real time learning & experience in running your own campaign.
To use the Digital Mums graduates reputation to win clients.
Membership of DM Collective on graduating.
To work from home, around your family life.

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Weekly lessons which you can’t skip past or become overwhelmed by.

Do consider these points before signing up:

You will have to supplement your learning in other ways, as the course materials are not all up to date at the moment (May 2018).
There is a substantial cost so do consider all your options and do a lot of research.
The majority of your support and advice will come from your peer group throughout the course.
Do only consider real reviews from people who have done this course, influencers, journalists etc have not taken the

SelfishMother.com
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course so they might not be able to provide unbiased information.
There is no limit on number of Digital Mum graduates, so you could find yourself in a small area with a high number of Digital Mums, in which case make sure you have something that sets you apart from the others in order to find clients.
The course is what you make of it, despite some of us having negative opinions or experiences we are all dedicated to making it work for us.
You will be starting your own business after graduating so you must be confident in selling and marketing
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yourself and dealing with clients.

We hope that our real life experiences will allow you to make an informed decision about this course, if you search for #DigitalMum or #DigitalMumToBe on Twitter you will be able to ask graduates and current students about their experiences so you can get more impartial feedback.

Thanks for reading

The AnonyMums

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- 3 Jun 18

Picture the scene, its a Saturday evening, the kids have driven you nuts all day and you’re scrolling through Facebook (or Instagram, Twitter, Pinterest, take your pick) as you usually do and you spot a post about how mums like you have retrained in just 6 months and are now working from home around their family life.

Sounds too good to be true right?  But with the Digital Mums social media management training course apparently not!  Working from home, doing something we love (who doesn’t love scrolling the ‘gram right?) and still having family time seemed like the ideal work life balance.

But the Digital Mums course is expensive, over £2000, and committing to that is not something you take lightly so of course you research your arse off before signing up and that is exactly we did.

We are 6 mums, all of whom have taken the Digital Mums social media management training.  Some of us have ‘graduated’ and some of us are still training, we’ve done a mixture of their 6 month and 12 month training and the reasons we are remaining anonymous to write this will become clear as you continue reading.

When we were considering investing in this training, none of us was able to find anything negative about the course at all.  In fact if you google Digital Mums all you’ll find is positive feedback, blogs from past students telling you how successful they have been since taking the course or articles in magazines praising the owners of the business for their support for mums who want to find work that works.  

So after spending a lot of money on this course, guided by the positive reviews online we thought it would be a good time to share our honest experiences of taking the Digital Mums social media management course.

Let us state from the off that this blog is not here to put you off taking this course, we are not against Digital Mums in anyway, we are all still studying or working under the Digital Mums name after all!  But we do feel that it is important that potential students are able to find real, truthful and current feedback so they can make their own judgements before making the financial commitment to become a Digital Mum.

Here are our individual thoughts & experiences for you to consider, each point is by a different mum who will remain anonymous.

AnonyMum Essex.
I went into this course with a lot of experience using Social Media for business.  I had run my own business online and social media was where I found most of my business.  The reason I took the course was so that I could be confident in transferring my existing experience onto a clients social media channels and become a full time SMM working from home.  I took out a loan for the course as I had read it would be easy to get your investment back once working.  My experiences of the course are very mixed, on the one hand I have loved getting to know other people doing the course, and graduates have been so supportive too, but on the other hand there has been a real lack of support from Digital Mums themselves.  The help and advice I got throughout the 6 months was rarely from the people I had paid!  My peer group were great but none of them had the experience I had so they relied on me for a lot of advice, which I was very happy to give as they were such lovely women, but I got little in return and they felt bad for that.  The course materials were outdated with videos from 2016 & before, and when questioned as to why they’d not been updated we were told it was because social media changes so often it would be impossible for them to keep up to date. That is a valid point, but when you are paying over £2000 and building up a big debt, you at least expect the course materials to be from the same year you start the course!  For me, I got out of the course what I put in, I supplemented my learning by doing a lot of my own research but I do feel as though I could have done that alone anyway.  The benefits for me were the networking opportunities, as soon as you mention Digital Mums, everyone wants to know you and that is valuable, but I don’t know if that constitutes £2000 of value and that hasn’t translated into paying clients yet.

AnonyMum, Surrey

Before starting the DM course I was using social media for personal use, I didn’t have a Facebook account but I was an avid Instagram user.  I was drawn to the course as my baby is only small and I already know it will be impossible for me to return to my full time HR role when my maternity leave ends.  I am still training with DM at the moment but I honestly don’t know that I will be ‘job ready’ when I graduate.  For me the support has been lacking, we get a 15 minute google hangout (FaceTime) call with a tutor every few weeks but that isn’t enough and feels rushed.  Digital Mums offer an online place to ask expert advice as well but you can feel like you are constantly contacting them asking them questions that really should be covered in the course materials.  I’ve found the videos to be useful but out of date and lacking in clarity.  Many of the videos are strange and done in what is I’m sure meant to be a ‘fun’ way but they come across as rushed, unedited and unprofessional. The quality of the course materials isn’t a major concern it just feels in contrast to the professional website and marketing the company do which has made me question the authenticity of that in some ways.  The most frustrating thing for me is the lack of information about some really key parts of social media right now, such as live broadcasting and stories. I am not an experienced Facebook user so I would have liked some basic technical training on how to use it and the same goes for LinkedIn.  I expected to come out of this course as an expert in all social media platforms but that isn’t going to be the case as the course really only focusses on the top 3 (Facebook, Instagram and Twitter) .  I, like the rest of my peer group, have been supplementing my learning with other courses (many of which were free and also some paid ones) to ensure that when I graduate I am ready to work and be at the top of my game for potential clients so I can use the Digital Mums name that other graduates have worked so hard to build up.

AnonyMum Scotland

I graduated recently and I am already working so I guess for me the course worked!  I come from a marketing background so I already had the fundamentals of marketing under my belt, and several client contacts ready to tap into.  The course teaches the fundamentals of running a campaign on social media and mine was really successful and allowed me to have a really great portfolio to show my clients.  However, working on a campaign about food or fitness isn’t the same as working for a real life business so translating the learning was a steep curve even with my background in marketing.  My peer group were lovely and we all worked really well together, supporting each other throughout the course and sadly complaining a bit about the course too.  I still speak to them most days!  We had outdated course materials, videos which really should have been updated before we started and we have found out they still haven’t been updated for cohorts starting after us, despite promising they would be.  We leant on other learning materials to supplement our learning, including blogs and podcasts, as we didnt get quite the depth of learning we were all hoping for.  We would have liked more support throughout the course, more hangouts, more webinars from experts and more up to date advice and lessons.  As graduates, we feel like we are walking a fine line between being truthful about the course so that other mums can make an informed decision, and being a bit wary about what we say so as not to ruin the reputation that being a Digital Mum graduate has. Digital Mums are very clever in their marketing and the way they work with graduates to do their marketing for them, and while my peer group could really benefit from that in terms of getting our names in front of potential clients, we are wary that blogs from other Digital Mum graduates were what sold it to us, so I hope this will provide a more honest review of the course for others to read!

AnonyMum, London.

I spent a lot of time researching before committing to the DM course.  I met several graduates who had been working for some time and were really successful and felt so inspired and assured by them that eventually I took the plunge.  What I hadn’t considered was that the stories I was reading and the experiences I was being told about were from people who had taken the course when it first started and was completely up to date!  Social media changes so often that a lot of the course materials are now out of date and we were expected to do our own research on how things work now.  I’m part way through the course and I’m not going to lie, I am worried.  But not just for me!  I’m already in this, I have committed and I will make this work, even if I need to do far more research and other training than I was expecting.  But every day I am seeing other mums on social media who are considering signing up, or who have already signed up and are excited like I was.  I worry for them too. Being a mum makes you really vulnerable and I worry that we are being played a bit and sold a dream and that the bubble could burst at some stage.   I wish I could give real, honest feedback to people online asking for reassurance about the course but I feel a bit wary of doing so incase it damages my future relationships with other Digital Mums (which is why I am remaining anonymous here).  In order for me to see the course as good value for money & to sing its praises to others, I’d like more guided hangouts, more webinars and up to date course materials.  Right now, the course is simply out of date but with a little investment and work it could easily be updated & could really help future students.  I would also like to see a cap on the number of people being trained at any one time as I am concerned that they are saturating the market in certain areas.  

AnonyMum, Surrey.

My experiences of the DM course are all positive, I graduated a while ago now so maybe I have forgotten the stressful parts of the training a little!  The course videos were a little bit odd, even cringeworthy at times, and there were some typos and grammar issues, but if you can overlook that then you will still learn a lot.  The DM Collective (the group you join when you graduate) is amazing and very supportive, I’ve made some great friends online who are DM graduates.  I do worry that as there are so many of us now, we aren’t as in demand as we once were, there are now 9 Digital Mums in my home town!  Simply being a Digital Mum was enough to win you a client a while back but that’s no longer the case as there are so many of us now!  Being a social media expert is hard, there is a lot to keep on top of in terms of changes in the industry but it is also great fun and other graduates will support you in being at the top of your game. I am currently working with one client managing their platforms and I also offer training and strategy advice which works really well around family life.  I have found the way to success is through having a niche and becoming the expert in that sector.

AnonyMum, Manchester.

I came to Digital Mums after trying everything to earn from home.  I sold make up and diet supplements, I did some freelance copy writing, I had a blog and worked part time but none of that makes enough money to pay the bills when you are a single mum.  I saw Digital Mums at an event I went to and after that they seemed to be everywhere, newspapers, magazines, even on The One Show and all the big influencers were talking about them, Honest Mum seemed to be a big fan (and I love reading her blog), so I was sold!  I started the course so excited about the next stage in my life, ready to take on the world.  But now I’m not convinced that the bloggers and journalists who are ‘selling’ us the dream of being a Digital Mum have even seen the course! This course is great, it really is, if you are still in 2016.  Me, I’m firmly stuck in 2018 where social media has changed a lot and I’m struggling to keep up.  We’ve already lost one lady from my cohort as she demanded her money back after 5 weeks.  But I’m still here… just keep swimming… just keep swimming.  I am trying to keep up to date with everything thats happening on social media, listening to every podcast ever recorded, soaking up all the blogs I can find and following every single Digital Mum out there so I can learn from the experts who are doing this and succeeding every day.  I am loving the journey, I just hope I make it to the other side and can turn this into a career without the expert guidance I was expecting.    In my mind, the course simply needs updating to bring it into 2018, if that happened I think many of us would be singing Digital Mums praises but right now we feel a little let down. I really don’t want to put anyone off doing this course, I just want to make sure they go into it with their eyes wide open and ready to do a lot of extra work to be fully ready to take on the world!

We don’t want our experiences to put you off,  we simply want to balance all the other reviews and blogs out there with some real life, current experiences of the course.

We think you should take this course if you want:

  • 24/7 peer group support, which we all found invaluable.
  • Online, real time learning & experience in running your own campaign.
  • To use the Digital Mums graduates reputation to win clients.
  • Membership of DM Collective on graduating.
  • To work from home, around your family life.
  • Weekly lessons which you can’t skip past or become overwhelmed by.

Do consider these points before signing up:

  • You will have to supplement your learning in other ways, as the course materials are not all up to date at the moment (May 2018).
  • There is a substantial cost so do consider all your options and do a lot of research.
  • The majority of your support and advice will come from your peer group throughout the course.
  • Do only consider real reviews from people who have done this course, influencers, journalists etc have not taken the course so they might not be able to provide unbiased information.
  • There is no limit on number of Digital Mum graduates, so you could find yourself in a small area with a high number of Digital Mums, in which case make sure you have something that sets you apart from the others in order to find clients.
  • The course is what you make of it, despite some of us having negative opinions or experiences we are all dedicated to making it work for us.
  • You will be starting your own business after graduating so you must be confident in selling and marketing yourself and dealing with clients.

We hope that our real life experiences will allow you to make an informed decision about this course, if you search for #DigitalMum or #DigitalMumToBe on Twitter you will be able to ask graduates and current students about their experiences so you can get more impartial feedback.

Thanks for reading

The AnonyMums

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